Creative Direction
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Experiential
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Design
Circle Forum

/ About the project
Coming off the success of Converge, Circle’s inaugural industry conference, we set out to build on that momentum and craft an experience that could travel the globe, one that captured the same sense of energy, creativity, and connection found in a week-long immersive gathering. Thus, Circle Forum was born.
From the outset, we focused on developing a design system and visual identity that was both flexible and deeply aligned with the Circle brand. The goal was to create an environment that could transform any venue into a cohesive, inspiring space, one where attendees felt part of a larger movement shaping the future of finance and technology.
Through ambient gradients, refined textures, and bold, expressive typography, Circle Forum has established a distinct aesthetic presence across global cities including São Paulo, Paris, New York, and Singapore. Now a cornerstone of Circle’s event portfolio, the Forum series has welcomed thousands of attendees, showcased some of the most influential voices in the crypto ecosystem, and become a powerful platform for community building, product storytelling, and market engagement.
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